Work

Advertising with scarcity messages and attitudes for luxury skin-care products

Year: 2021

Type: article

Study design: Observational Study

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/apjml-01-2021-0073

Authors: Joshua Fogel, Marcelle Kim Setton

Institution: Brooklyn College

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4200216136

FWCI: 1.141

Cites: 26

Cited by: 11

Related to: 10