Work

Factors affecting continuous purchase intention of fashion products on social E-commerce: SOR model and the mediating effect

Year: 2021

Type: article

Study design: Observational Study

Source: Entertainment Computing

DOI: 10.1016/j.entcom.2021.100474

Authors: Tian Hewei, Lee Youngsook

Institutions: Fuzhou University, Tongmyong University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4200358285

FWCI: 37.07

Cites: 78

Cited by: 169

Related to: 10