Work

Customer Segmentation Using Clustering Algorithm

Year: 2021

Type: conference-paper

Source: International Conference on Technological Advancements and Innovations (ICTAI)

DOI: 10.1109/ictai53825.2021.9673169

Authors: Sharanjit Kaur, Sarabjeet

Institutions: Chandigarh University, Meerut College, Raja Balwant Singh College, Ranaghat College

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4206675084

FWCI: 0.892

Cites:

Cited by: 5

Related to: 10