Influence of Environmentally Specific Transformational Leadership on Employees’ Green Innovation Behavior—A Moderated Mediation Model
Year: 2022
Type: article
Study design: Observational Study
Abstract: Ecological environment issues put forward higher requirements for enterprises to undertake environmental responsibility. Therefore, how to encourage employees’ green innovation behavior (EGIB) is of great significance for enterprises to practice green development. Based on the social exchange theory, this study constructs a moderating mediation model to explain the influence of environmentally specific transformational leadership (ESTL) on EGIB, in which green organization identity (GOI) and environmental commitment (EC) are used as mediators and the supervisor’s organizational embodiment (SOE) is used as a moderator. Data collected from 297 employees of the manufacturing industry in China are used for empirical analysis. Results show that (a) ESTL positively affects EGIB, (b) both GOI and EC mediate the positive relationship between ESTL and EGIB, (c) the path of GOI—EC mediates the positive relationship between ESTL and EGIB, and (d) SOE positively moderates the indirect effect of ESTL on EGIB through GOI and EC, and SOE moderates the indirect effect of ESTL on EGIB through the path of GOI—EC. Theoretical contributions, practical implications, and future research are also discussed.
Source: Sustainability
DOI: 10.3390/su14031828
Authors: Jian Zhu, Weihang Tang, Bin Zhang, Hui Wang
Institution: Xiangtan University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: gold
Estimated APC paid: $2,094
OpenAlex ID: W4211043178