Work

Going (in)conspicuous: antecedents and moderators of luxury consumption

Year: 2022

Type: article

Study design: Observational Study

Source: Journal of Marketing Analytics

DOI: 10.1057/s41270-022-00157-8

Authors: Amélia Maria Pinto da Cunha Brandão, Hugo Eduardo Magalhães Barbedo

Institution: Universidade do Porto

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

Funder: Fundação para a Ciência e a Tecnologia

OpenAlex ID: W4213036341

FWCI: 2.797

Cites: 58

Cited by: 21

Related to: 10