Work

E-advertising: a conceptual framework of opportunities offered, and challenges posed to the consumers

Year: 2022

Type: article

Study design: Observational Study

Source: International Journal of Business Excellence

DOI: 10.1504/ijbex.2022.121632

Authors: Sarika Ahlluwalia, Seema Singh

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4220816385

FWCI: 0.36

Cites:

Cited by: 1

Related to: 10