Work

How firms can create delightful customer experience? Contrasting roles of future reward uncertainty

Year: 2022

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2022.04.031

Authors: Lili Wenli Zou, Chi Kin (Bennett) Yim, Kimmy Wa Chan

Institutions: Chinese University of Hong Kong, Shenzhen, University of Hong Kong, Hong Kong Baptist University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4224919856

FWCI: 2.216

Cites: 84

Cited by: 17

Related to: 10