Year: 2011
Type: erratum
Abstract: Marketing segmentation through machine learning models: an approach based on customer relationship management and customer profitability accounting.
Source: Public Health Genomics
DOI: 10.1159/000335640
Authors: D. Duquette, K. Lewis, Caron Molster, Susannah Maxwell, Leanne Youngs, Ayla Potts, Gaenor Kyne, Fiona Hope, Hugh Dawkins, Peter O’Leary, T.H.S. Dent, C.F. Wright, B.C.M. Stephan, C. Brayne, A.C.J.W. Janssens, S.E. Kelly, H.R. Farrimond, J.M. Oliver, M.J. Slashinski, T. Wang, P.A. Kelly, S.G. Hilsenbeck, A.L. McGuire, J. McLosky, J. Bach, J. Hay, K.A. Kaphingst, R. Baser, Y. Li, S. Hensley-Alford, C.M. McBride, Satz Mengensatzproduktion, Druck Reinhardt Druck Basel, Druck Reinhardt Druck Basel
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: bronze
OpenAlex ID: W4230194337