Work

Living It Up

Year: 2002

Type: book

Source: Columbia University Press eBooks

DOI: 10.7312/twit12496

Author: James B. Twitchell

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4234207992

FWCI: 1.899

Cites:

Cited by: 103

Related to: 10