Work

Personalization in Lower Class Consumer Interaction

Year: 1970

Type: article

Study design: Observational Study

Source: Social Problems

DOI: 10.1525/sp.1970.17.4.03a00030

Authors: Harvey A. Farberman, Eugene A. Weinstein

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4240213615

FWCI:

Cites: 10

Cited by: 29

Related to: 10