Work

Price Management

Year: 2018

Type: book

Source: Springer eBooks

DOI: 10.1007/978-3-319-99456-7

Authors: Hermann Simon, Martin Fassnacht

Institution: WHU – Otto Beisheim School of Management

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4243505600

FWCI: 7.719

Cites: 13

Cited by: 56

Related to: 10