Work

Fundamentals of Marketing

Year: 2007

Type: book

Source: Routledge eBooks

DOI: 10.4324/9780203030783

Author: Marilyn Stone

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4246747662

FWCI: 2.141

Cites:

Cited by: 195

Related to: 10