Work

Kulturmarketing

Year: 2009

Type: book

Source: VS Verlag für Sozialwissenschaften eBooks

DOI: 10.1007/978-3-531-91749-8

Authors: Bernd Günter, Andrea Hausmann

Institutions: Heinrich Heine University Düsseldorf, European University Viadrina

Language: German

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4252096054

FWCI: 7.544

Cites: 1

Cited by: 21

Related to: 10