Transformative value co-creation with older customers in e-services: Exploring the influence of customer participation on appreciation of digital affordances and well-being
Year: 2022
Type: article
Study design: Observational Study
Authors: Yu Zhang, Jiafu Su, Honggui Guo, Jeoung Yul Lee, Yan Xiao, Mingqiu Fu
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4281553447
