‘Buy Luxury’: Adapting the SHIFT Framework to Explore the Psychological Facets Enabling Consumers for Sustainable Luxury Consumption
Year: 2022
Type: article
Source: Indian Journal of Marketing
Authors: Arunangshu Giri, Wendrila Biswas, Jari Salo
Institutions: Haldia Institute of Technology, University of Helsinki
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4283451925