Work

The Influences of Virtual Reality Shopping Characteristics on Consumers’ Impulse Buying Behavior

Year: 2022

Type: article

Source: International Journal of Human-Computer Interaction

DOI: 10.1080/10447318.2022.2098566

Authors: Jengchung Victor Chen, Quang-An Ha, Minh Tam Vu

Institutions: National Cheng Kung University, University of Economics Ho Chi Minh City

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Đại học Kinh tế Thành phố Hồ Chí Minh

OpenAlex ID: W4287092630

FWCI: 17.18

Cites: 111

Cited by: 110

Related to: 10