Work

Thinking outside the bottle: Effects of alternative wine packaging

Year: 2022

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2022.103117

Authors: Marissa Orlowski, Sarah Lefebvre, Robin M. Back

Institutions: University of Central Florida, Murray State University

Language: English

Topic: Consumer Packaging Perceptions and Trends

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4292374098

FWCI: 7.991

Cites: 66

Cited by: 56

Related to: 10