Work

The loyalty effect: the hidden force behind growth, profits, and lasting value

Year: 1996

Type: book-review

Source: Choice Reviews Online

DOI: 10.5860/choice.33-6391

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4302038274

Cites:

Cited by: 539

Related to: 9