Work

Celebrate Good Times: How Celebrations Increase Perceived Social Support

Year: 2022

Type: article

Source: Journal of Public Policy & Marketing

DOI: 10.1177/07439156221145696

Authors: Danielle J. Brick, Kelley Gullo Wight, James R. Bettman, Tanya L. Chartrand, Gavan J. Fitzsimons

Institutions: University of Connecticut, Indiana University, Duke University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4310537779

FWCI: 1.199

Cites: 87

Cited by: 6

Related to: 10