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Offering Subscriptions of Industrial Goods: Uncertain Experiment or Necessary Step?

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Year: 2023
Type: article
Source: IEEE Transactions on Engineering Management
DOI: 10.1109/tem.2023.3258860
Authors: Markus Burger, Andreas Krüger, Nils Burgmann, Julia Arlinghaus
Institutions: RWTH Aachen University, Fraunhofer Institute for Factory Operation and Automation, Otto-von-Guericke-Universität Magdeburg
Language: English

Topic: Service and Product Innovation
Subfield: Marketing
Field: Business, Management and Accounting
Domain: Social Sciences
SDG: Industry, innovation and infrastructure

Open Access status: closed
OpenAlex ID: W4361853250
FWCI: 2.644
Cites: 82
Cited by: 10
Related to: 10
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