Reactance to Human versus Artificial Intelligence: Why Positive and Negative Information from Human and Artificial Agents Leads to Different Responses
Year: 2023
Type: preprint
Source: SSRN Electronic Journal
DOI: 10.2139/ssrn.4397618
Authors: Cindy Candrian, Anne Scherer
Institution: University of Zurich
Language: English
Topic: AI in Service Interactions
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W4366113121
