Coparticipant effect in group buying: How coparticipant response speeds affect consumer postpurchase regret?
Year: 2023
Type: article
Source: Decision Support Systems
Authors: Mengcheng Guan, Jianbin Li, Yicheng Zhang, Yi Liu
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4366133806
