Work

Failing to give the gift of improvement: When and why givers withhold self-improvement gifts

Year: 2023

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2023.114031

Author: Farnoush Reshadi

Institution: Worcester Polytechnic Institute

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4377090587

FWCI: 3.702

Cites: 38

Cited by: 14

Related to: 10