Work

Price and advertising competition in an online marketplace: The tradeoff between quality and cost

Year: 2023

Type: article

Source: Electronic Commerce Research and Applications

DOI: 10.1016/j.elerap.2023.101276

Author: Yuelin Shen

Institution: Xi’an Jiaotong-Liverpool University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: National Natural Science Foundation of China

Award: G72820476

OpenAlex ID: W4379285348

FWCI: 2.634

Cites: 34

Cited by: 10

Related to: 10