Work

Marketingorganisation

Year: 2014

Type: book

DOI: 10.17433/978-3-17-025983-6

Authors: Jörg Freiling, Richard Köhler

Language: French

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4380522792

FWCI: 2.037

Cites:

Cited by: 14

Related to: 10