Consumers prefer natural medicines more when treating psychological than physical conditions
Year: 2023
Type: article
Source: Journal of Consumer Psychology
DOI: 10.1002/jcpy.1371
Authors: Tianyi Li, David Gal
Institutions: University of Hong Kong, University of Illinois Chicago
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4381848875