Work

Unleashing Customer Insights: Segmentation Through Machine Learning

Year: 2023

Type: conference-paper

Source: World Conference on Communication & Computing (WCONF)

DOI: 10.1109/wconf58270.2023.10235136

Authors: Abbeer Wani, M Priyanka, R Prasath

Institution: KCG College of Technology

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4386427035

FWCI: 5.729

Cites: 2

Cited by: 12

Related to: 10