Work

CSR Communication and Purchase Intentions: Analysing the Dynamic Consumer Psychology Process

Year: 2023

Type: article

Study design: Observational Study

Source: Vision The Journal of Business Perspective

DOI: 10.1177/09722629231197289

Authors: Maroof Ahmad Mir, Anubhuti Dwivedi

Institutions: Asian Business School, Asian School of Business

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4387780107

FWCI: 2.38

Cites: 108

Cited by: 9

Related to: 10