Work

How much customer collaboration is too much? Implications for user entrepreneurship and product performance

Year: 2023

Type: article

Study design: Observational Study

Source: Journal of Business and Industrial Marketing

DOI: 10.1108/jbim-04-2022-0188

Authors: Saurabh Srivastava, Pramod Iyer, Arezoo Davari, Wallace A. Williams Jr., Perry L. Parke

Institutions: East Texas A&M University, Kennesaw State University, Eastern Washington University

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4387876206

FWCI: 2.909

Cites: 110

Cited by: 11

Related to: 10