Work

Consumers’ minimum time investments in meaningful consumption

Year: 2023

Type: article

Source: Marketing Letters

DOI: 10.1007/s11002-023-09709-z

Authors: Erin Percival Carter, Lawrence E. Williams, Nicholas Light

Institutions: University of Maine, University of Colorado Boulder, University of Oregon

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4388247863

FWCI: 0.527

Cites: 25

Cited by: 2

Related to: 10