Work

Consumer’s Re-Participation in Online Flash Sale after Service Failure: A Moderated-Mediation Study

Year: 2024

Type: article

Source: Journal of Global Marketing

DOI: 10.1080/08911762.2024.2303638

Authors: Anjali Sharma, K. R. Jayasimha, Himanshu Shekhar Srivastava

Institutions: Indian Institute of Management Indore, Indian Institute of Management Raipur

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4391229656

FWCI: 3.212

Cites: 88

Cited by: 7

Related to: 10