Work

Enhancing Customer Experience: Exploring Deep Learning Models for Banking Customer Journey Analysis

Year: 2024

Type: conference-paper

Source: Lecture notes in networks and systems

DOI: 10.1007/978-981-99-8476-3_39

Authors: Dwijendra Nath Dwivedi, Saurabh Batra, Yogesh Kumar Pathak

Institutions: Krakow University of Economics, University of Delhi, Indian Institute of Management Lucknow

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4392194480

FWCI: 12.47

Cites: 15

Cited by: 10

Related to: 10