Work

Compensatory consumption of specialty agricultural products from an ELM theory perspective: joint effect of product attributes and social affordances

Year: 2024

Type: article

Study design: Observational Study

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/apjml-09-2023-0867

Authors: Lin Wang, Meng Zhao, Jiangli Zhang, Yufang Wang

Institution: Northeastern University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Zero hunger

Open Access status: closed

OpenAlex ID: W4393388941

FWCI: 4.141

Cites: 57

Cited by: 9

Related to: 10