Work

Mindful Consumers and New Marketing Strategies for the Restaurant Business

Year: 2024

Type: book-chapter

Source: Advances in hospitality, tourism and the services industry (AHTSI) book series

DOI: 10.4018/979-8-3693-0960-5.ch010

Authors: Mohammad Badruddoza Talukder, Sanjeev Kumar, Iva Rani Das

Institutions: International University of Business Agriculture and Technology, Lovely Professional University, University of Dhaka

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4394804173

FWCI: 24.58

Cites: 44

Cited by: 16

Related to: 10