Work

Nitty-gritties of customer experience in metaverse retailing

Year: 2024

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2024.103876

Authors: Ankit Mehrotra, Reeti Agarwal, Ashraf Khalil, Ebtesam Abdullah Alzeiby, Vaishali Agarwal

Institutions: Jaipuria Institute of Management, IMS Ghaziabad, Zayed University, Princess Nourah bint Abdulrahman University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4396527487

FWCI: 23.55

Cites: 119

Cited by: 52

Related to: 10