Examining the Influence of Consumer-level Psychological Factors on Green Purchase Behaviour: Analyzing Socio-demographic Aspects Among Indian Millennials
Year: 2024
Type: article
Study design: Observational Study
Source: Global Business Review
Authors: Amanpreet Kaur Mishra, Rahela Farooqi
Institutions: University of Delhi, Jamia Millia Islamia
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4396663033