Work

Exploring nuances of liminality: Unbridled, oriented, and restrained liminality in cultural rituals

Year: 2024

Type: article

Source: Marketing Theory

DOI: 10.1177/14705931241275528

Authors: Damien Chaney, Christina Goulding

Institutions: EM Normandie Business School, University of Birmingham

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4401723700

FWCI: 3.303

Cites: 68

Cited by: 7

Related to: 10