Economic insecurity decreases cute product choice preference via other‐focused concern and the need to connect with others
Year: 2024
Type: article
Source: Psychology and Marketing
DOI: 10.1002/mar.22106
Authors: Yao Qin, Xuehua Wang
Institutions: Macau University of Science and Technology, Tongji University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
Award: G7824177496
OpenAlex ID: W4401747675