Work

Navigating impressions: the impact of luxury social media posts

Year: 2024

Type: article

Source: Journal of Fashion Marketing and Management

DOI: 10.1108/jfmm-12-2023-0352

Authors: Jin Suk Lee, Hyun Young Cho

Institutions: Dongguk University, Dongduk Women's University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4402016666

FWCI: 2.339

Cites: 63

Cited by: 5

Related to: 10