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Navigating the New Normal: An In-depth Analysis of Changing Cosmetic Consumption Trends Among Women in Bhopal Division Cities Post-COVID-19

Year: 2024

Type: article

Abstract: The COVID-19 pandemic has profoundly impacted various aspects of human life, including consumer behavior patterns. In the realm of cosmetics, the pandemic has catalyzed significant shifts in preferences, purchasing habits, and attitudes among women. This paper presents an in-depth analysis of the changing cosmetic consumption trends among women in Bhopal Division cities post-COVID-19.

Source: International Journal For Multidisciplinary Research

DOI: 10.36948/ijfmr.2024.v06i05.27061

Authors: Manpreet Sarna -, Basanti Mathew Merlin -

Institution: AISECT University

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: hybrid

OpenAlex ID: W4402215326