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Analyzing the Advertising Effect of the Thai Social Network Advertising Model

Year: 2024

Type: conference-paper

Study design: Observational Study

Source: Multidisciplinary International Social Networks Conference (MISNC)

DOI: 10.1145/3675669.3675675

Authors: Wan-Ju Chen, I-Hsien Ting, Yun Hao Zhang, Kazunori Minetaki, Mei-Yun Hsu

Institutions: National University of Kaohsiung, Kindai University, National Museum of History

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4402225683

FWCI: 2.65

Cites: 7

Cited by: 2

Related to: 10