Work

The consequences of showrooming behaviour on customer satisfaction and loyalty

Year: 2024

Type: article

Study design: Observational Study

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/ijrdm-01-2024-0024

Authors: Jose Marcos Carvalho de Mesquita, Hyunju Shin, João Paulo Longuinho, Luiz Rodrigo Cunha Moura

Institutions: Kennesaw State University, Universidade Fundação Mineira de Educação e Cultura

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4402286204

FWCI: 5.145

Cites: 55

Cited by: 11

Related to: 10