Work

Advertising Effects of Apophenia Imagery and Case Examples in Advertising Communication

Year: 2024

Type: article

Source: Korea Institute of Design Research Society

DOI: 10.46248/kidrs.2024.3.132

Authors: Mo Lu, Jae Bum Yang

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4403078464

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