Work

The Impact of the Complexity of Cosmetic Packaging Unboxing Experience on Customer Satisfaction - Based on SOR Stimulation Theory -

Year: 2024

Type: article

Source: The Korean Society of Science & Art

DOI: 10.17548/ksaf.2024.09.30.309

Authors: LI LI, Dong min Cho

Language: English

Topic: Consumer Packaging Perceptions and Trends

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4403495603

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