Work

Harnessing AI and Predictive Analytics to Revolutionize Customer Retention Strategies

Year: 2024

Type: article

Source: Next frontier.

DOI: 10.62802/k2a4gf39

Author: Borga Babadoğan

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4403865743

FWCI: 2.475

Cites: 3

Cited by: 10

Related to: 10