Work

The value of congruence in social exchanges: A dyadic trust perspective on servitization

Year: 2024

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/j.indmarman.2024.10.011

Authors: Mingjie Fang, Po-Lin Lai, Xinchen Wang

Institutions: Nanjing Agricultural University, Korea University, Chung-Ang University

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Ministry of Oceans and Fisheries

OpenAlex ID: W4404169686

FWCI: 6.465

Cites: 97

Cited by: 14

Related to: 10