Work

"Green Intentions, Green Actions”: The Power of Social Media and the Perils of Greenwashing

Year: 2024

Type: article

Study design: Observational Study

Source: Journal of Global Marketing

DOI: 10.1080/08911762.2024.2429517

Authors: Mohammed Nazish, Zebran Khan, Ariba Khan, Mohammed Naved Khan, Haywantee Ramkissoon

Institutions: Aligarh Muslim University, Jamia Millia Islamia, University of South Australia

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4404639668

FWCI: 8.662

Cites: 149

Cited by: 30

Related to: 10