The relationship between eWoM, security, quality of information and purchase behaviour at B2C e-commerce website: the moderating role of E-trustmarks
Year: 2024
Type: article
Study design: Observational Study
Authors: Nguyen Hong Quan, Pham Thi Ha, Vi Thanh Tuan, Nguyen Hoai Nam, Le Thi Thuy Trang, Nguyen Truc Mai
Institutions: Foreign Trade University, Thuongmai University
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4404861179