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Collective Woes and Wisdom : Mantras for success from 150+ in-house service design practitioners

Year: 2024

Type: article

Source: Touchpoint

DOI: 10.30819/touchpoint.15-3.16

Authors: James Field, Ben McCammon

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4405113187

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Related to: 10