Work

Influencer Marketing Redefined: The Era of AI-Powered Personalization

Year: 2024

Type: conference-paper

Study design: Observational Study

Source: International Seminar on Application for Technology of Information and Communication (iSemantic)

DOI: 10.1109/isemantic63362.2024.10762409

Authors: Aditi Rajput, Megha Jaiwani, Saumya Singh, Aradhana Gandhi, Santosh Gopalkrishnan

Institutions: Symbiosis International University, Sri Balaji University, Pune

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4405634308

FWCI: 8.152

Cites:

Cited by: 6

Related to: 10